Who would you
keep close?
The photo you’d carry, in your Apple Wallet.
One photo of a loved one,
in your Apple Wallet.
On your iPhone, beside your cards. $6, once.
The keepsakes above are examples.
- No app needed
- Apple Pay
- Free typo fix
- Refund promise
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Join 2,000+ others who upgraded their Apple Wallet today.
Get yours nowIt sits in Apple Wallet,
beside your cards and boarding passes.
- 1Choose a photo
- 2Add their name
- 3Purchase
- 4Add to Apple Wallet
Compatible with Apple Wallet. Best on iOS 27.
See it with one of
your photos.
Pick a picture from a day you’d like to keep and watch it become a keepsake. It’s free to try and you won’t need to sign up.
Your photo stays on your phone.
People used to carry each other in wallets and purses. A small photo behind the cards, soft at the corners, taken out when you missed them. Then photos got buried in your phone, among thousands of others. Now the ones who matter can live in your Apple Wallet, two clicks away.
Why we made KeepsakeTheir photo on the front,
your words on the back.
A Wallet pass is the card your iPhone already uses for plane and concert tickets. Press the side button twice and it’s there, even with no signal. Ours carries a photograph on the front and your words on the back.
- 1Front. Their photo, their name, one line.
- 2Back. As much as you want to write, read only by whoever keeps it.
A first day, a big day,
a day you miss.
Give it on the morning
that matters.
Pick the morning. Their birthday, your anniversary, Mother’s Day, Christmas, or right now. It arrives at 8am their time.
They read your note first, then the keepsake goes into their Apple Wallet.
Same price as keeping one. A set travels as one gift.
The more you make,
the less each one costs.
Good to know
before you start.
Which day
would you keep?
About a minute to make. Ready in seconds,
straight to your Apple Wallet.